*7th sleep-well ownership*

We are buying this unique business with products yielding 25%+ IRR over a 30yr asset life span, counter-cyclical capex and working capital, management proactive on value creation.

Hi, I am Trung. I deep-dive into market leaders. I follow up on their performance with my Thesis Tracker updates, and when the right price comes, I buy them for the Sleep Well Portfolio, which I am building for my daughters to redeem in 2037. I disclose my reasoning for all BUY and SELL (ideally never) transactions (1st, 2nd, 3rd, 4th). Access all content here.

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I bought a unique business to the Sleep Well Portfolio, adding counter-cyclical characteristics, positive environmental impact, and a 30-year asset life.

It’s also trading at a 5-year low valuation while the fundamentals outlook is strong as we advance.

• 10x EV/EBITDA

• 25% margin (increased from 10%)

• 30% ROE

• 40% Reinvestment rate

• 55% on share buyback

My latest deep dive is:

Dino Polska - An Open Book Success in Food Retail

Free subscribers can read all my FREE and previews of paid research here.

🗝 The Key To Sleep Well